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Project story · North Alabama

DJN Services LLC

A two-week rebuild for a 20-year service business

20 yrs
In business before going digital
2 weeks
Delivery timeline
DJN Services LLC website homepage

The situation

What needed to change

DJN Services LLC is a veteran-owned welding, hauling, and removal company in North Alabama with more than 20 years in business. Its template website buried that track record. We rebuilt the site around two decades of work, veteran ownership, and fast response. The new site launched in two weeks and captures quote details while the owner is in the field.

DJN had two decades of reputation in its community and a website that looked two months old. The veteran-owned story was buried, services read as walls of text, and there was no way to capture a lead while the owner was on a job. The online presence did not match the size of the operation, and growth beyond referrals had stalled.

The decisions

What we changed

Visit the live site
  1. 01

    A homepage that leads with the 20-year track record and veteran ownership

  2. 02

    Services packaged visually with clear pricing and a clear next step

  3. 03

    A quote form as the primary action, capturing leads while the owner works

  4. 04

    Instant email notifications so every inquiry gets a fast response

Visual proof

Before and after

Before

DJN Services old homepage
Template site - centered logo, no hierarchy, no clear direction

After

DJN Services new homepage
Bold and built for action - clear CTAs, real positioning

Before

DJN Services old services page
Old services page - wall of text, no visual packaging

After

DJN Services new services page
Clean service cards - easy to scan, clear pricing and action

Before

DJN Services old about page
Veteran-owned story buried in dense paragraphs

After

DJN Services new about page
Veteran-owned story front and center - builds trust immediately

The result

What happened next

2 weeks
From outdated template to live website
20 years
Company history now visible before a prospect calls
One form
Quote details arrive through a defined intake path

Project notes

Timeline: 2 weeks

Services: Web Design, Brand Positioning, Lead Capture System

Industry: Welding, Hauling & Removal

Location: North Alabama

Notable: 100% Veteran-Owned

Technology used

Next.js, TypeScript, Tailwind CSS, Formspree, Resend, Vercel

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