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A festival apparel brand with a storefront as bold as its name
Big Butt Association is an EDM festival clothing brand. We designed a custom Shopify storefront that matches the energy of festival culture: bold, neon, and unmistakable. The store gives the brand a complete e-commerce experience, from product discovery to checkout, that looks nothing like a default template.
Festival fashion is a crowded market where brand energy is the product. A default Shopify template would have made Big Butt Association look like every other merch store. The brand needed a storefront with the same bold identity as the clothing itself, without giving up Shopify’s proven checkout and inventory infrastructure.
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